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Department of Management

Pearson BTEC International Level 3 Specialist Diploma in International Event Management and Marketing Studies


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Pearson BTEC International Level 3 Specialist Diploma in International Event Management and Marketing Studies is specifically intended for those who wish to pursue a specialist vocational course in events and marketing with an international focus, or for individuals already in the workforce seeking career development opportunities. The qualification consists of 630 Guided Learning Hours (GLH) where students gain specialist knowledge and practical skills required to manage events and marketing strategies across any sector, emphasizing how to successfully host and engage customers from around the world.

Why follow

Pearson BTEC International Level 3 Specialist Diploma in International Event Management and Marketing Studies


Pearson BTEC International Level 3 Specialist Diploma in International Event Management and Marketing Studies is specifically intended for those who wish to pursue a specialist vocational course in events and marketing with an international focus, or for individuals already in the workforce seeking career development opportunities. The qualification consists of 630 Guided Learning Hours (GLH) where students gain specialist knowledge and practical skills required to manage events and marketing strategies across any sector, emphasizing how to successfully host and engage customers from around the world.

Why Choose the

Event Management Association (EMA)


The Event Management Association of Sri Lanka (EMA) is the leading professional body dedicated to nurturing professionalism, protecting the event management industry, and promoting structured learning and skills development nationwide. EMA serves as an industry partner for the Pearson BTEC International Level 3 Specialist Diploma in International Event Management and Marketing Studies offered by Saegis Campus, providing students direct exposure to real world events, professional mentors, and industry practices. This partnership strengthens the program by connecting learners to EMA’s ecosystem, enhancing their practical experience and career readiness in Sri Lanka’s growing events and marketing industry.

Duration

12 Months

Credits

0

Study Mode

On Site

Lecture Option

Weekdays/Weekends

Career Opportunities


This qualification is an ideal steppingstone for those seeking career progression in events management or event marketing. It prepares learners for employment or further study in higher education and professional marketing qualifications. Career opportunities: • Event coordinator • Marketing & Brand executive • Digital marketing specialist • Conference and exhibition organizer • Wedding and private event planner • Public relations officer • Hospitality event manager • Fundraising and NGO event officer • Social media influence marketer • Venue and banquet operation officer

Course Contents


Semester 1


+ Managing an Event

+ Understanding Health

+ Safety and Security at Event Sites

+ Marketing an Event

+ Team Building in Business

+ Influencer Marketing

+ Digital Marketing

+ Creative Promotion

+ Pitching for a New Business

+ Business Ethics

Entry Requirements


G.C.E O/L English Pass Grade or be able to communicate fluently in English

Awarded By


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With an excellent staff of well experienced and much respected lecturers and professors as resource persons; efficient non academic staff, the management of Saegis Campus strives to deliver qualitative tertiary education on par with the international standards.

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